Search engine marketing (SEM) is an effective way to grow your business by getting your blogs or websites high in the search engine listings. It is a type of Internet marketing and it involves website promotion to increase their visibility in the search engine result pages. The results are achieved mainly through paid advertising.
SEM training in Chennai
What is search engine marketing (SEM)?
Why should you attend the SEM course?
Search engine marketing is a growing field and it allows you to set up your own business as well. By attending the SEM course, you can lay a solid foundation for your career.
As a business owner, you can get more sales by applying the concepts you learn in the course. Even if you don’t want to spend any money, you can apply the SEM techniques yourself to achieve your marketing goals.
If you provide web development or designing services to your customers, you can help them get their websites listed high in the search engine listings. There is no use of a great website unless it is ranked high in the search results.
You can also use your SEM knowledge to establish yourself as a freelancer. SEM can help you get the right exposure and make it easy to find new clients. It’s an indispensable skill for networking on the Internet and you can learn it in the course.
The SEM course will help you understand how search engines work and what kind of strategies you need to adopt for effective search engine marketing.
Search Engine Marketing (SEM) course syllabus
MODULE - 1
MODULE - 2
Mode of study :
- Week end Batches
- Evening Batches
- Fast Track Mode
- Distance Education.
Eligibility criteria for SEM course:
Everybody can take SEM training course and you don’t need to belong to a specific field to be eligible for this course. SEM serves various industries and you will benefit from the course irrespective of your background. Let’s see who can benefit from the course.
– Marketing professionals
If you’re a marketing professional or belong to the advertisement industry, you’ll benefit greatly from the course. It will help you get the right exposure for your brand and solve the problems of your customers.
– Business owners
Entrepreneurs and business owners can benefit greatly from the course as it will allow them to reach their target audience and compete in their domain.
– IT professionals
IT professionals can offer digital marketing solutions to their clients. It’s necessary to establish yourself as an authority in your domain to get the exposure you want.
Students can build a great career as a digital marketer.
Companies hiring SEM specialists
The entire corporate world is gradually shifting towards the digital marketing. This domain is producing a lot of jobs every year. However, companies prefer to hire experienced candidates over fresher’s. You can also look at an entry-level job as a fresher to gain some experience in the field.
A number of companies like
SEM training course and distance learning:
You can also take the SEM(Search Engine Marketing), SEO(Search Engine Optimization), SMO(Social Media Optimization) and PPC(Pay Per Click) courses through distance learning as well.
You can take the distance learning courses in a large number of cities all across India including Delhi, Gurgaon, Noida, Faridabad, Ghaziabad, Mumbai, Pune, Bangalore, Hyderabad, Kolkata, Lucknow, Jaipur and many more.
You can inquire about the course online and get the required details. You will also get 3-4 doubt sessions over Skype. You can also watch the Demo Video of the distance learning program for Digital Marketing. To access all the course videos, study material, certification, software kit, and DVDs, you’ll have to make the payment upfront.
What if i miss an SEM training class?
If you miss a class, you can always take the class in another batch. If the faculties are available, you can also take a backup session. However, it’s advisable to be sincere and try not to miss any classes for continued learning. Missing classes can break the flow and affect the learning process.
With the case studies, practical sessions, insights and assignments, you’ll get everything that you need to be successful in the digital marketing field. You can start the course today and excel as a digital marketer without wasting any time.
SEM analyst's job description in top companies
As an SEM professional, you’ll be managing the PPC campaigns.
You’ll be using Adwords for Campaign Optimization, Keyword Research, Keyword Analysis, and Reporting and Analysis.
You will be responsible for improving the campaign performance for your clients.