Digital Marketing Course In Velachery

Digital Marketing in Velachery,Taramani

Digital marketing course – Demo Video

Syllabus – Digital marketing course in Velachery 

Search Engine Optimization (SEO)

On Page Optimization:
– Keyword Research
– Title Tag
– Meta Tag
– URL Optimization
– H1, H2, H3 Tags Optimization
– Content Optimization
– Keyword Density
– Image Optimization
– Internal Linking
– Domain Selection
– Hosting Selection
– 301 and 303 Redirection
– 404 Error Pages
– Canonical Implementation
– Landing Page Optimization
– No-Follow And Do-Follow
– Creating XML Sitemap
– Robot.txt

Off Page Optimization:

–  Link Building Techniques
– Difference Between White Hat And Black Hat SEO
– Alexa Rank, Domain Authority
– Directory Submission
– Social Bookmarking Submission
– Search Engine Submission
– Web 2.0 Submission
– Article Submission
– Image Submission
– Video Submission
– PPT Submission
– PDF Submission
– Classified Submission
– Business Listing
– Blog Commenting
– Profile link creations
– Infographics Submission

Search Engine Marketing (SEM)

Google Ads:
– Google Ads Account And Campaign Basics
– Google Ads Targeting And Placement
– Google Ads Bidding And Budgeting
– Ads Type
– Bidding Strategies
– Search Network
– Display Network
– Shopping Ads
– Video Ads
– Tracking Script
– Re-marketing
– Performance Monitoring
– Reports

Social Media Optimization(SMO)

– Facebook Promotion
– Twitter Promotion
– Instagram Promotion
– Linkedin Promotion
– Youtube Promotion
– Whatsapp Promotion

Social Media Marketing (SMM)
– Facebook Advertising
– Twitter Advertising
– Instagram Advertising
– Youtube Advertising
– Linkedin Advertising
– Whatsapp Advertising

Benefits of Digital Marketing

1. Most powerful form of marketing

Digital marketing can possibly change the manner in which that you reach and connect with your clients. There are many genuine examples of how digital marketing strategies are helping organizations simply like yours achieve their objective market and impact transformations: With the correct methodologies and compelling execution,
independent companies can expand their range and changes in simply an issue of months.

2. Utilizing digital marketing strategies is the most savvy approach to
promote your business

A standout amongst the most essential advantages of digital marketing is that it is the most financially savvy approaches to advertise your business. With regards to traditional marketing, it is extremely troublesome for small companies with constrained spending plans to contend with bigger organizations for advertisement space. In any case, with reasonable digital marketing strategies, small companies can get more for their marketing cost .

Think about this – an small business can uncover more than 1,000 individuals to its items and services for under $3 utilizing online media. While that equivalent presentation through regular mail costs about $57 and through TV advertisements costs about $28.

When traditional marketing strategies additionally accompany different concealed costs, the main expense to digital marketing is time. Areas of SEO, content marketing , and web based life commitment set aside opportunity to work their enchantment.Notwithstanding, there are as yet digital marketing strategies, for example, pay-per-click , show, and internet based life advertising that can deliver speedier outcomes.

Digital marketing is the most quantifiable type of advertising

Analytics of Digital Marketing removes the mystery from deciding if your marketing is really working. By estimating your digital marketing efforts continuously, you can see which strategies are working and which are most certainly not. At that point, you can change your campaigns for more noteworthy achievement. You can also choose a
bit of knowledge that you have picked up from the procedure to enhance future campaigns.

For example, suppose that you need to make social media marketing for new item. You have chosen to distribute a progression of online networking posts over a fourteen day time span. With online life social media, you can see which posts were the most famous with your intended interest group and which drove the most changes. You would
then be able to utilize this understanding to attempt to repeat this accomplishment with future campaigns.

Digital Marketing enables you to all the more successfully utilize your assets and distribute your marketing spending plan. Since you are never again speculating about what’s working and what isn’t, you can decrease superfluous costs and spotlight your endeavors on the techniques that are destined to enhance your ROI.

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